Connecting the World to Saudi Arabian Buyers

15th - 16th September 2026, Riyadh, KSA

15th - 16th September 2026,

From the Kingdom to the world

The Saudi Connection – Outbound Travel Meets Global Opportunities

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With Heartfelt Thanks – Celebrating the KBLT Experience

The Kingdom Business & Luxury Travel Congress 2025 brought together global leaders, buyers, and visionaries in Riyadh for two days of insightful discussions and meaningful connections. From engaging sessions to valuable networking, the Congress truly connected the world to Saudi Arabian buyers. A huge thank you to our Sponsors, Partners, Delegates, Advisory Board Members, and Speakers – your energy, trust, and support made this year a remarkable success.

Looking AheadThe next chapter is already taking shape, and KBLT will return even stronger, offering new opportunities to connect, collaborate, and grow. Stay tuned!

Saudi buyers value trust, brand association and long-term relationships.

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CHAIRMAN OF KBLT CONGRESS ADVISORY BOARD

SULAIMAN AL ROMI

Saudi Arabia’s ambitious transformation under Vision 2030 is reshaping the global landscape of business and luxury travel. In this pivotal era, the Kingdom Business & Luxury Travel (KBLT) Congress stands as the foremost platform for global leaders and luxury brands to engage with the Kingdom’s most influential stakeholders.

The growth of Saudi Arabia’s outbound tourism market, expected to surpass $43 billion by 2025, underscores the expanding horizon of opportunities. The luxury travel sector’s annual growth rate of 25% and the 38% surge in business travel from the Kingdom between 2022 and 2023 highlight this momentum. Today, the travel sector contributes $80 billion to our economy each year, reflecting its critical role in our national vision.

As the sector undergoes rapid digital transformation—projected to account for 86% of travel revenue by 2029—the KBLT Congress becomes even more crucial. It provides an exclusive forum for strategic dialogue, enabling stakeholders to explore the latest trends and form enduring partnerships in a market defined by innovation and opportunity.

Through this platform, we strive to shape the future of business & luxury travel in Saudi Arabia, fostering collaboration and charting new pathways for growth and excellence.

5th Annual Kingdom Business Luxury Travel Congress 2026

The Saudi Connection – Outbound Travel Meets Global Opportunities

Register Now

Advisory Board Members & Speakers

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200+ ATTENDEES
+
EXTENSIVE EDUCATION
+
LIMITED TO 50 SUPPLIERS
+
TOTAL NUMBER OF MEETINGS
+

Event Highlights

Connecting the World to Saudi Arabian Buyers

KBLT Congress

Top reasons to attend the KBLT Congress

Invitation-only, pre-qualified audience

Invitation-only, pre-qualified audience

ensures high-value
networking with top-tier
decision-makers.

Exclusive access to budget-holding buyers

Exclusive access to budget-holding buyers

Get insider insights on how Saudi Arabia is turbocharging its non-oil sectors to diversify the economy and meet Vision 2030 goals.

Structured 1-to-1 meetings

Structured 1-to-1 meetings

deliver maximum ROI
through focused,
personalized business
interactions.

Tailored delegate agenda

Tailored delegate agenda

with pre-scheduled
appointments eliminates
time wastage and ensures
precise supplier–buyer
matchmaking.

$43 billion market

$43 billion market

potential by 2025 with a
projected %25 annual
growth rate

Networking beyond meetings

Networking beyond meetings

offering deeper
engagement and long-term
relationship building with
industry leaders.

Hyper-targeted market access

Hyper-targeted market access

into Saudi Arabia’s
booming outbound luxury
travel segment.

Why Sponsor

The average Saudi traveller spends 6.5 times more than the world average traveller

01

Pre-Qualified Delegates

Every attendee is carefully vetted to ensure you’re meeting only relevant, high-value buyers, investors, and senior travel stakeholders.

02

Saudi Change-Makers Lead the Conversation

Meet the new generation of globally connected Saudi trailblazers redefining travel, hospitality, and luxury experiences.

03

Curated 1:1 Meetings That Drive Results

Pre-scheduled meetings based on mutual interest ensure meaningful connections and high ROI—not random networking.

04

Market Intelligence You Can’t Google

Unlock exclusive insights on where, how, and why Saudis are spending — and what luxury means to them in 2025 and beyond.

05

Data-Driven Market Overview

The congress shares compelling metrics: Saudi outbound travel is growing at ~2.8% annually, forecast to be a USD 43 bn market by end-2025, with luxury travel expanding 25% per year—offering a strategic backdrop for B2B goals

06

Intimate, High-Impact Format

Forget crowded expos—KBLT offers a boutique, content-led experience designed for deep conversations and genuine business.

See why attendees are already buzzing about this year's event:

Here's what our attendees had to say about last year's edition

The event was very well planned and smartly organized, making it smooth and enjoyable for participants.
Royal JetMohamed AlShehhi, Sales Manager,
The sessions were engaging and interactive, creating a valuable environment for discussions and connections.
AccorYoussef Sakr, Director of Sales,
The event left a truly positive impression, with everything perfectly organized and the staff being exceptionally attentive and supportive throughout.
Convention and Exhibition Bureau of GeorgiaAna Akhalaia, Senior Specialist,
The event was excellently structured and thoughtfully executed, with every detail making the experience seamless and highly rewarding.
The Nautilus MaldivesAakash Kapur, Assistant Director of Sales,
The buyers were well-chosen, and the ambiance of the event was very pleasant and professional.
Quonota TravelYulia, Marketing Executive,
The event provided a great opportunity to explore the market and connect with some potential buyers aligned with our target audience.
Thailand Convention & Exhibition BureauNathinee Chamchan, Senior Manager,
It was a very well-organized event with many high-level delegates in attendance. Everything was handled at the top level of professionalism.
Adriatic VisionKristina D, CEO & Founder,
KBLT Congress is an immense experience. it’s a great chance to meet new suppliers, we have a lot of requests and this congress give us the opportunity to engage again. It was a pleasure to meet providers and suppliers like Alila, Minor Hotels, Soori Bali and many DMCs I am very happy to have this chance, it’s a great start for me. This really an amazing event.
Capital Market Authority, Saudi ArabiaDirector of Protocol
It was a wonderful experience where we met interesting people and connected with several relevant companies.
Joyplus AustriaAhmad Shikani & Emina Isakovic, CEO & Customer Service,
KBLT has the potential to be a highly valuable and productive platform, especially if all destinations are equally promoted.
Safari Gateway LtdBiubwa Omar Khamis, Managing Director,
It was a great platform for exposure and visibility, offering an excellent opportunity to showcase our offerings.
Le Jadis Beach Resort & Wellness, MauritiusWassim Krishnajee, Sales Executive,
KBLT Congress is a meaningful platform that connects serious buyers and suppliers, creating strong networking opportunities.
Fisherman Tours & Travel LtdAli Suleiman Amour, Managing Director,
The event offered an excellent mix of B2B sessions paired with a well-curated business agenda, striking the right balance between networking and learning.
Moscow City Tourism CommitteeMaya Anurova, Head of Business Tourism Development,
I’m so proud to be at KBLT—it’s a great opportunity to showcase Celebrity Cruises, our luxury brand with elevated dining and world-class destinations. Here, I met with more than 35 agents across leisure, corporate, and MICE segments, which opened new opportunities to expand into different areas and secure future business. The knowledge and awareness of the cruise industry in Saudi Arabia is growing rapidly, and I’m confident this market will generate significant opportunities for us. Overall, it’s been an amazing experience, and I look forward to participating again.
Celebrity Cruises Middle EastMahmoud Bassioni, Business Development Manager,
It has been really great to be at KBLT Conference. The quality of the buyers was excellent, and we had around 35–40 meetings filled with interesting requests and potential collaborations. I’m confident we’ll be back next year, as the experience was truly valuable. If I had to summarize it in one word: Congress."
Virtuous Travel & Concierge
It’s a real pleasure to be here at the KBLT Congress and connect with the industry. My experience at KBLT Conference was really positive. Everyone was friendly and welcoming, and the atmosphere was amazing. The quality of delegates was very high, with strong decision-makers and industry leaders in attendance. We had 10 scheduled meetings plus additional mutually arranged ones, and I see real business potential from these interactions. Overall, I would describe my experience as inspiring, with meaningful connections and a pleasant atmosphere.
Quanauto TravelYulia Kosolapova, Marketing Executive,
It’s my first time attending KBLT Congress and our second time as a company, and it has been very exciting. I truly enjoyed the speakers and had over 25 productive one-to-one meetings, along with great networking opportunities during the breaks and evening events. The quality and diversity of the buyers were excellent, with strong interest in our destinations. Overall, I’d describe my experience in one word: exciting."
Orascom Hotels ManagementChris Lagoutis, Regional Director of Sales,
This is my second KBLT Conference, and I’m impressed by the year-on-year improvements. Engagement levels are phenomenal, the quality of buyers continues to rise, and the networking opportunities are excellent. I’ve already had nine meetings with plenty more scheduled, and I see significant business potential from the Kingdom’s growing outbound market. Overall, my experience can be summed up in one word: engaging."
Accor Global GroupYusuf, Director of Luxury & Lifestyle Sales,
This was one of the best organized events in the travel industry. It was very useful for meeting suppliers and tourism boards from different countries.
Hesen AlMusafer Travel & TourismDr. Khaled Abdo Al Dhabab, BDM,